Economics for managers. / James R. McGuigan, R. Charles Moyer, Frederick H. deB. Harris
Material type:
TextPublisher: London: South-Western, 2011Edition: International edition 12th edDescription: xxii, 672 p. + [various pagings]: illISBN: 9780538470384; 0538470380Subject(s): Managerial economicsLOC classification: HD30.22.M32| Item type | Current location | Home library | Call number | Copy number | Status | Date due | Barcode |
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | HD30.22.M32(12e) (Browse shelf) | 1 | Available | K/794/794/19 | |
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Books
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | HD30.22.M321(12e) (Browse shelf) | 2 | Available | K/822/822/19 | |
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Books
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | HD30.22.M322(12e) (Browse shelf) | 3 | Available | K/823/823/19 |
Includes bibliographical references and index.
Contents: Introduction and goals of the firm -- Fundamental economic concepts -- demand analysis -- Estimating demand -- Business and economic forecasting -- Managing in the global economy -- Foreign exchange risk management -- Production economics -- Cost analysis -- Applications of cost theory -- Pries, output and strategy - Price an output determination -- Best-practice tactics -- Entry deterrence and accommodation games -- Pricing techniques and analysis -- Contracting, governance and organizational form -- Government regulation -- Long-term investment analysis -- Appendices -- Web appendices --
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