Managerial economics : economic tools for today's decision makers. / Paul, G Keat
Material type:
TextPublisher: Upper Saddle River, N.J. : Prentice Hall, 2009Description: xxiii, 598 p.: 25cmISBN: 9780135070659 0135070651Subject(s): Managerial economicsLOC classification: HD30.22.K39| Item type | Current location | Home library | Call number | Copy number | Status | Date due | Barcode |
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY Reference | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HD30.22.K39 (Browse shelf) | 1 | Available | 1863/12 | |
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY Reference | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HD30.22.K391 (Browse shelf) | 2 | Available | 7173/198/13 | |
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY Reference | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HD30.22.K392 (Browse shelf) | 3 | Available | 7174/199/13 | |
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY Reference | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HD30.22.K393 (Browse shelf) | 4 | Available | 7175/200/13 |
Includes index.
Introduction -- The Firm and its goals -- Supply and demand -- Demand elasticity -- Demand estimation and forecasting -- The Theory and estimation of production -- The Theory and estimation of cost -- Pricing and output decisions: Perfect competition and monopoly -- Pricing and output decisions: Monopolistic competition -- Special pricing practices -- Game theory and asymmetric information -- Capital budgeting and risk -- The Multinational corporation and globalization -- Government and industry: challenges and opportunities fro today's manager -- Managerial economics in action: The Case of the refreshment beverage industry.
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