Essentials of entrepreneurship and small business management / Thomas W. Zimmerer and Norman M. Scarborough

By: Zimmerer, Thomas WContributor(s): Scarborough, Norman MMaterial type: TextTextPublisher: Canada: Pearson, c2005Edition: 4th edDescription: xiv, 577 p.: ill, 27cmISBN: 0131918567Subject(s): Small business-managementLOC classification: HD62.7.Z55
Contents:
Contents: The Challenge of entrepreneurship -- Building the business plan: Beginning considerations -- Building the business plan: Marketing consideration -- Building the business plan: Financial considerations -- Putting the business plan to work: Building a competitive edge.
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Books Books WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY
HD62.7.Z552 (Browse shelf) 1 Available 1603/12
Books Books WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY
Reference
WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY
HD62.7.Z553 (Browse shelf) 2 Available 1604/12

Includes index.

Contents: The Challenge of entrepreneurship -- Building the business plan: Beginning considerations -- Building the business plan: Marketing consideration -- Building the business plan: Financial considerations -- Putting the business plan to work: Building a competitive edge.

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