Managerial economics: an analysis of business issues / Howard Davies and Pun-Lee Lam
Material type:
TextPublisher: Harlow: Prentice; 2001Edition: 3rd edDescription: xx, 535 p.: ill. 25cmISBN: 0273646281 9780273646280LOC classification: HD30.22.D375| Item type | Current location | Home library | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
Books
|
WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HD30.22.D375 (Browse shelf) | 1 | Available | 1149/11 | |
|
Books
|
WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HD30.22.D3751 (Browse shelf) | 2 | Available | 1150/11 |
Browsing WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY shelves, Shelving location: General Stacks Close shelf browser
| No cover image available | No cover image available | |||||||
| HD30.215.M672 Quantitative approaches in business studies / | HD30.22.D35 Managerial macroeconomics : a Canadian perspective / | HD30.22.D375 Managerial economics: an analysis of business issues / | HD30.22.D3751 Managerial economics: an analysis of business issues / | HD30.22.G54 Business economics. / | HD30.22.H57 Managerial economics. | HD30.22.H571 Managerial economics. |
Includes index.
Contents: The Definition and scope of managerial economics -- Business objectives and basic models of the firm -- The Nature of the firm -- Ownership and control, diversification and mergers -- The Multinational enterprise -- Consumer behaviour -- Demand and elasticity -- Estimating and forecasting demand -- Production and the determination of cost -- Models of market structure -- The Five forces approach to competitive structure -- Risk and uncertainty -- Game theory and its applications -- Pricing in theory -- Pricing in practice, transfer pricing and pricing for public enterprice -- Non-price competition and the marketing mix -- Investment decisions and the cost of capital -- Economics and business strategy -- Network economics and the information sector -- Competition and competition policy -- The Economics of regulated industries.
There are no comments on this title.