Strategic management and competitive advantage:cases and concepts. / Jay B. Barney and William S. Hesterly

By: Barney, Jay BContributor(s): Hesterly William SMaterial type: TextTextPublisher: London, Prentice Hall: 2010Edition: 3rd. edDescription: Xvii, 377p.: ills.; 22cmISBN: 9780137042876Subject(s): Strategic managementLOC classification: HD30.28 | .D36338
Contents:
Contents: The Tools of strategic analysis: What is strategy and the strategic management process -- Evaluating a firm's external environment -- Evaluating a firm's internal capabilities -- Business- level strategies: Cost leadership -- Product differentiation -- Corporate strategies: Vertical integration -- Corporate diversification -- Strategic alliances -- Mergers and acquisitions -- International strategies.
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Books Books WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY
HD30.28 .D36338 (Browse shelf) 1 Available 7646/73/14
Books Books WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY
Reference
WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY
HD30.28 .D363381 (Browse shelf) 2 Available 7647/74/14
Books Books WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY
Reference
WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY
HD30.28 .D363382 (Browse shelf) 3 Available 7648/75/14

Includes index

Contents: The Tools of strategic analysis: What is strategy and the strategic management process -- Evaluating a firm's external environment -- Evaluating a firm's internal capabilities -- Business- level strategies: Cost leadership -- Product differentiation -- Corporate strategies: Vertical integration -- Corporate diversification -- Strategic alliances -- Mergers and acquisitions -- International strategies.

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