Introduction to mass communication: media literacy and culture. / Stanley J. Baran.
Material type:
TextPublisher: New York.: Mcgraw-Hill, 2012Edition: 7th edDescription: xx, 449 p.; ill.: 26cmISBN: 9780071317153; 9780077403898 - pbkSubject(s): Mass communicationLOC classification: P90.B284| Item type | Current location | Home library | Call number | Copy number | Status | Date due | Barcode |
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY Reference | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | P90.B284 (Browse shelf) | 1 | Available | 7719/146/14 | |
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY Reference | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | P90.B2841 (Browse shelf) | 2 | Available | 7720/147/14 | |
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | P90.B28(7e) (Browse shelf) | 1 | Available | K/2124/2124/19 | |
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | P90.B281(7e) (Browse shelf) | 2 | Available | K/2981/0079/23 |
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Includes index,references,glossary and appendix
Contents: Mass communication,culture,and media literacy -- Convergence and the reshaping of mass communication -- Books -- Newspapers -- Magazines -- Film -- Radio,Recording,and popular music -- Television,cable,and mobile video -- Video games -- The internet and the world wide web -- Public relations -- Advertising -- Theories and effects of mass communication -- Media freedom,regulation,and ethics -- Global media
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