Broadcasting, cable, the internet and beyond: an introduction to modern electronic media. / Joseph R.Dominick.
Material type: TextPublisher: New York: McGraw Hill, 2012Edition: 7th edDescription: xvi,316p.; ill.: 25cmISBN: 9780071315036LOC classification: HE8689.8.D66
Contents:
Content:History of broadcast media -- History of cable,home video,and the internet -- Audio and video technology -- Radio today -- Broadcast and cable/satellite tv today -- The internet,web audio,and web video -- The business of broadcasting,cable and new media -- Radio programming -- TV programming -- Rule and regulations -- Self-regulation and ethics -- Rating and audience feedback -- Effects
Item type | Current location | Home library | Call number | Copy number | Status | Date due | Barcode |
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Books | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY Reference | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HE8689.8.D66 (Browse shelf) | 1 | Available | 7710/137/14 | |
Books | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY Reference | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HE8689.8.D661 (Browse shelf) | 2 | Available | 7711/138/14 | |
Books | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | HE8689.8.D66(7e) (Browse shelf) | 1 | Available | K/2003/2003/19 | |
Books | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | HE8689.8.D661(7e) (Browse shelf) | 2 | Available | K/2004/2004/19 | |
Books | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | HE8689.8.D662(7e) (Browse shelf) | 3 | Available | K/2005/2005/19 |
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HE7775.S59 Media now: Understanding media, culture and technology. / | HE8689.6.M33 Electronic media management. / | HE8689.8.D66 Broadcasting, cable, the internet and beyond: an introduction to modern electronic media. / | HE8689.8.D661 Broadcasting, cable, the internet and beyond: an introduction to modern electronic media. / | HF 1416.G341(3e) International marketing / | HF 1416.G342(3e) International marketing / | HF 5549. A1(3e) Professional skills in human resource management. / |
Includes index and glossary
Content:History of broadcast media -- History of cable,home video,and the internet -- Audio and video technology -- Radio today -- Broadcast and cable/satellite tv today -- The internet,web audio,and web video -- The business of broadcasting,cable and new media -- Radio programming -- TV programming -- Rule and regulations -- Self-regulation and ethics -- Rating and audience feedback -- Effects
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