Fundamentals of international business. / Michael R.Czinkota, Ilkka A. Ronkainen and Michael H. Moffett
Material type: TextPublisher: New York: Wessex, 2009Edition: 2nd edDescription: xxvi,359 p: + various pagings: ill.; 25cmISBN: 9780979734427Subject(s): International BusinessLOC classification: HF1379.C938Item type | Current location | Home library | Call number | Copy number | Status | Date due | Barcode |
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Books | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY CC | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HF1379 .C9381 (Browse shelf) | 2 | Available | 831/024/13 | |
Books | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY CC | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HF1379 .C938 (Browse shelf) | 2 | Available | 830/023/13 |
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HF1017.D6464 Business Statistics. / | HF1017.D6465 Business Statistics. / | HF1379 .C938 Fundamentals of international business. / | HF1379 .C9381 Fundamentals of international business. / | HF1416 .H65 Global marketing:a decision oriented approach./ | HF5387 .F565 Business ethics and values: individual ,corporate and international perspectives. / | HF5415 .D753 Marketing management and strategy. / |
Includes index
Contents: Globalization -- Globalization Drivers: Cultural environments -- Global trade environment -- Politics and Laws -- Economic integration -- Global trade and investment: Trade and investment theory: The International economic activity of the nation -- Global finance: Foreign exchange and global financial markets -- global financial management -- Global operations: Exporting and global expansion -- Global marketing -- Global supply chain -- Managing globally -- The Future.
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