Managerial Economics:economic ools fo tody's decision makes. / Economic tools for today's decision makers/ Paul G. Keat and Philip K.Y. Young
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TextPublisher: Upper Saddle River: Pearson, 2009Edition: 6thDescription: Xxii, 598p.: ill. 25cmISBN: 9780135070659Subject(s): EconomicsLOC classification: HD 30.22 | .K39| Item type | Current location | Home library | Call number | Copy number | Status | Date due | Barcode |
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY CC | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HD 30.22 .K39 (Browse shelf) | 1 | Available | 837/030/13 |
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Includes index
Contents: Introduction-- The Firm and Its Goals-- Supply and Demand-- Demand Elasticity-- Demand Estimation and Forecasting-- The Theory and Estimation of Production-- The Theory and Estimation of Cost-- Pricing and Output Decisions:Perfect Monopoloy-- Pricing and Output Decisions:Monopolistic Competition-- Special Pricing Practices-- Game Teory and Asymmetric Information-- Capital Budgeting and Risk-- The Multinational Corporation and Globalization-- Government and Industry:Challenges and Opportunities for Today's Manager-- Managerial economics in Action:The Case of the refreshment Beverage Indusrty.
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