Managerial economics and business strategy. / Michael R. Bayes
Material type:
TextPublisher: Boston: McGraw Hill, c2000Edition: 3rd edDescription: xxvi,558 p.: ill.; 24cmISBN: 0072358386Subject(s): Managerial EconomicsLOC classification: HD30.22.B38| Item type | Current location | Home library | Call number | Copy number | Status | Date due | Barcode |
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY Reference | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HD30.22.B38 (Browse shelf) | 1 | Available | 6109/12 | |
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Books
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY Reference | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HD30.22.B381 (Browse shelf) | 2 | Available | 6110/12 |
Includes index.
Contents: The Fundamentals of managerial economics -- Market forces: demand and supply -- Quantitative demand analysis -- The Theory of individual behavior -- The Production process and costs -- The Organization of the firm -- The Nature of industry -- Managing in competitive, monopolistic, and monopolistically competitive markets -- Basic oligopoly models -- Game theory: inside oligopoly -- Pricing strategies for firms with market power -- The Economics of information -- A Manager's guide to government in the marketplace -- Appendix A: Answers to selected end-of-chapter problems -- Appendix B: Additional readings and references.
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