Mass media in a changing world : (Record no. 8277)

000 -LEADER
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001 - CONTROL NUMBER
control field 13658614
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20211213094020.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 040719s2006 nyua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2004055979
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072957115 (softcover : alk. paper)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number P90.R596
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.23
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Rodman, George R.,
Dates associated with a name 1948-
245 10 - TITLE STATEMENT
Title Mass media in a changing world :
Remainder of title history, industry, controversy /
Statement of responsibility, etc. George Rodman.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. c2006.
300 ## - PHYSICAL DESCRIPTION
Extent xxviii, 593 p. :
Other physical details ill. (some col.) ;
Dimensions 28 cm. +
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Contents: Introduction: Media in a changing world -- Media literacy -- Understanding today's media industries -- Media controversies -- Books: The durable medium: A brief history of books -- Understanding today's book publishing industry -- Controversies -- Newspapers: Where journalism begins: A brief history of newspapers -- Understanding today's newspapers industry -- Controversies -- Magazines: The first of the specialized media: A brief history of magazines -- Understanding today's magazine industry -- Controversies -- Movies: Magic from the dream factory: A brief history of movies -- Understanding today's movie industry -- Controversies -- Recordings: Copyright battles, format wars: A brief history of recordings -- Understanding today's recording industry -- Controversies -- Radio: The hits keep coming: A brief history of radio -- Understanding today's radio industry -- Controversies -- Television: Reflecting and affecting society: A brief history of television -- Understanding today's television industry -- Controversies -- The internet: Convergence in a networked world: A brief history of the net -- Understanding today's internet industry -- Controversies -- News: The information industry: A brief history of electronic news -- Understanding today's news industry -- Controversies -- Public relations and politics: The image industry: A brief history of public relations -- Understanding today's public relations industry -- Controversies -- Advertising: The media support industry: A brief history of advertising -- Understanding today's advertising industry -- Controversies -- Media impact: Understanding research and effects: A brief history of media research -- Understanding today's media theory and research -- Controversies -- Media law: Understanding freedom of expression: A brief history of media law -- Understanding today's media law -- Controversies -- Media ethics: Understanding media morality: A brief history of media ethics -- Understanding today's media ethics -- Controversies.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Mass media.
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942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Shelving location Date acquired Total Checkouts Full call number Date last seen Price effective from Koha item type
          WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks     302.23 12/13/2021 12/13/2021 Books

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