Consumer behavior. / (Record no. 8061)

000 -LEADER
fixed length control field 02156cam a22003494a 4500
001 - CONTROL NUMBER
control field 17340530
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20211122110446.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120608s2013 at a b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2012941536
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781133274490
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1133274498
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency LC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.32.H69(6e)
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hoyer, Wayne D.
245 10 - TITLE STATEMENT
Title Consumer behavior. /
Statement of responsibility, etc. Wayne D. Hoyer, Deborah J. MacInnis, Rik Pieters.
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Australia;
-- Mason, OH :
Name of publisher, distributor, etc. South Western Cengage Learning,
Date of publication, distribution, etc. 2013.
300 ## - PHYSICAL DESCRIPTION
Extent xix, (various paging). :
Other physical details col. ill. ;
Dimensions 29 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Contents: 1. An introduction to consumer behavior: Understanding consumer behavior -- 2. The psychological core: Motivation, ability, and opportunity -- From exposure to comprehension -- Memory and knowledge -- Attitudes based on high effort -- Attitudes based on low effort -- 3. The process of making Decisions: Problem recognition and information search -- Judgment and decision making based on high effort -- Judgment and decision making based on low effort -- Post-decision processes -- 4. The consumer's culture: Social influences on consumer behavior -- Consumer diversity -- Household and social class influences -- Psychographics: values, personality, and lifestyles -- 5. Consumer behavior outcomes and issues: Innovation: adoption, resistance, and diffusion -- Symbolic consumer behavior -- Marketing, ethics and social responsibility in today's consumer society --
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer behavior.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name MacInnis, Deborah J.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Pieters, Rik.
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Contributor biographical information
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy1306/2012941536-b.html">http://www.loc.gov/catdir/enhancements/fy1306/2012941536-b.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy1306/2012941536-d.html">http://www.loc.gov/catdir/enhancements/fy1306/2012941536-d.html</a>
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy1306/2012941536-t.html">http://www.loc.gov/catdir/enhancements/fy1306/2012941536-t.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
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g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks 11/06/2019   HF5415.32.H69(6e) K/1424/1424/19 11/19/2021 1 11/19/2021 Books
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