BUS 5601: essentials of business development I. / (Record no. 7870)

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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781305289741
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1305289749
040 ## - CATALOGING SOURCE
Transcribing agency LC
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF6535.E76
245 ## - TITLE STATEMENT
Title BUS 5601: essentials of business development I. /
Statement of responsibility, etc. Harris Warren...[et al.]
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston:
Name of publisher, distributor, etc. Cengage,
Date of publication, distribution, etc. 2015.
300 ## - PHYSICAL DESCRIPTION
Extent ii, 1000 p. :
Other physical details ill. ;
500 ## - GENERAL NOTE
General note Includes index.
501 ## - WITH NOTE
With note Produced by Cengage Custom Solutions for collegiate use
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Contents: Foundations of Marketing: Customer-driven strategic marketing -- planning, implementing and evaluating marketing strategies -- the marketing environment, social responsibility and ethics -- marketing research and information systems -- Target markets: segmentation and evaluation -- Consumer buying behavior -- <br/>Microeconomics: The economic approach -- demand, supply and the market process -- consumer choice and elasticity --costs and the supply of goods -- Appendix A: General business and economics indicators for the United States -- B: Answers to selected critical analysis questions --<br/>Macroeconomics: International finance and the foreign exchange market -- Appendix A: General business and economics indicators for the United States -- B: Answers to selected critical analysis questions --<br/>Managerial Economics: Fundamental economic concepts -- prices, output and strategy: pure and monopolistic competition -- Appendix A: the time value of money -- B: differential calculus techniques in management -- <br/>College Accounting: Asset, liability, owner's equity, revenue and expense accounts -- T accounts, debits and credits, trial balance and financial statements -- the general journal and the general ledger -- adjusting entries and the work sheet -- closing entries and the post-closing trial balance -- Appendix A: Methods of depreciation -- bad debts -- inventory methods -- notes payable and notes receivable --<br/>Financial & Managerial Accounting: Introduction to accounting and business -- corporations: organization, stock transactions and dividends -- statement of cash flows -- financial statement analysis -- Appendix A: Interest tables -- B. Nike, Inc., 2011 Annual report -- C. International Financial Reporting Standards (IFRS) <br/>
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Accounting.
-- Managerial accounting.
-- Sole proprietorship--Accounting.
-- Marketing
-- Microeconomics
-- Macroeconomics
-- Managerial economics
700 ## - ADDED ENTRY--PERSONAL NAME
Fuller form of name Warren, Harris
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks 30/10/2019   HF6535.E76 K/956/956/19 30/10/2021 30/10/2021 Books

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