International business: strategy, management and the new realities. / (Record no. 7782)
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fixed length control field | 02232nam a22002417a 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20210929151956.0 |
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fixed length control field | 120314t xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780131738607 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0131738607 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | LC |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HD62.4.C38 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Fuller form of name | Cavusgil, S. Tamer |
245 ## - TITLE STATEMENT | |
Title | International business: strategy, management and the new realities. / |
Statement of responsibility, etc. | S. Tamer Cavusgil, Gary Knight, John R. Riesenberger |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Upper Saddle River, N.J: |
Name of publisher, distributor, etc. | Pearson/Prentice Hall, |
Date of publication, distribution, etc. | 2008. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxxv, 670 p.: |
505 ## - FORMATTED CONTENTS NOTE | |
Formatted contents note | Contents: I. FOUNDATION CONCEPTS 1. Introduction: What is International Business? 2. Globalization of Markets and the Internationalization of the Firm 3. Organizational Participants that Make International Business Happen 4. Theories of International Trade and Investment II. THE ENVIRONMENT OF INTERNATIONAL BUSINESS 5. The Cultural Environment 6. The Country Level Political and Legal Systems 7. Government Intervention in International Business 8. Regional Economic Integration 9. Understanding Emerging Markets 10. The International Monetary and Financial Environment III. STRATEGY AND OPPORTUNITY ASSESSMENT FOR INTERNATIONAL BUSINESS 11. Global Strategy and Organization 12. Global Market Opportunity Assessment IV. ENTERING AND OPERATING IN INTERNATIONAL MARKETS 13. Exporting and Countertrade 14. Foreign Direct Investment and Collaborative Ventures 15. Licensing, Franchising and other Contractual Strategies 16. Global Sourcing V. FUNCTIONAL AREA EXCELLENCE 17. Marketing In the Global Firm 18. Human Resource Management in the Global Firm 19. Financial Management and Accounting In the Global Firm Opening Vignettes and Closing Cases at a Glance MSBs at a Glance A Guide to Using the CKR Knowledge Portal A(c) (Laminated Insert) Glossary (Subject/Author/Company Index) The Educators Consortium: International Market Research and Competitive Intelligence.<br/> |
520 ## - SUMMARY, ETC. | |
Summary, etc. | For undergraduate and graduate level International Business courses. CKR is an evolving learning package that makes teaching easier and captures IB as practiced today. |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | Business & management. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Fuller form of name | Knight, Gary |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Fuller form of name | Riesenberger, John R. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent location | Current location | Shelving location | Date acquired | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | General Stacks | 23/10/2019 | HD62.4.C38 | K/387/387/19 | 29/09/2021 | 29/09/2021 | Books |