International business: strategy, management and the new realities. / (Record no. 7782)

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005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210929151956.0
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780131738607
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0131738607
040 ## - CATALOGING SOURCE
Transcribing agency LC
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD62.4.C38
100 ## - MAIN ENTRY--PERSONAL NAME
Fuller form of name Cavusgil, S. Tamer
245 ## - TITLE STATEMENT
Title International business: strategy, management and the new realities. /
Statement of responsibility, etc. S. Tamer Cavusgil, Gary Knight, John R. Riesenberger
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, N.J:
Name of publisher, distributor, etc. Pearson/Prentice Hall,
Date of publication, distribution, etc. 2008.
300 ## - PHYSICAL DESCRIPTION
Extent xxxv, 670 p.:
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Contents: I. FOUNDATION CONCEPTS 1. Introduction: What is International Business? 2. Globalization of Markets and the Internationalization of the Firm 3. Organizational Participants that Make International Business Happen 4. Theories of International Trade and Investment II. THE ENVIRONMENT OF INTERNATIONAL BUSINESS 5. The Cultural Environment 6. The Country Level Political and Legal Systems 7. Government Intervention in International Business 8. Regional Economic Integration 9. Understanding Emerging Markets 10. The International Monetary and Financial Environment III. STRATEGY AND OPPORTUNITY ASSESSMENT FOR INTERNATIONAL BUSINESS 11. Global Strategy and Organization 12. Global Market Opportunity Assessment IV. ENTERING AND OPERATING IN INTERNATIONAL MARKETS 13. Exporting and Countertrade 14. Foreign Direct Investment and Collaborative Ventures 15. Licensing, Franchising and other Contractual Strategies 16. Global Sourcing V. FUNCTIONAL AREA EXCELLENCE 17. Marketing In the Global Firm 18. Human Resource Management in the Global Firm 19. Financial Management and Accounting In the Global Firm Opening Vignettes and Closing Cases at a Glance MSBs at a Glance A Guide to Using the CKR Knowledge Portal A(c) (Laminated Insert) Glossary (Subject/Author/Company Index) The Educators Consortium: International Market Research and Competitive Intelligence.<br/>
520 ## - SUMMARY, ETC.
Summary, etc. For undergraduate and graduate level International Business courses. CKR is an evolving learning package that makes teaching easier and captures IB as practiced today.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Business & management.
700 ## - ADDED ENTRY--PERSONAL NAME
Fuller form of name Knight, Gary
700 ## - ADDED ENTRY--PERSONAL NAME
Fuller form of name Riesenberger, John R.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
          WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks 23/10/2019 HD62.4.C38 K/387/387/19 29/09/2021 29/09/2021 Books

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