Global public health communication: challenges, perspectives and strategies. / (Record no. 5626)

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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 076374776
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number RA423.2.G56
245 ## - TITLE STATEMENT
Title Global public health communication: challenges, perspectives and strategies. /
Statement of responsibility, etc. edited by Muhiuddin Haider.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London:
Name of publisher, distributor, etc. Jones and Bartlett Publishers,
Date of publication, distribution, etc. 2005.
300 ## - PHYSICAL DESCRIPTION
Extent xxxvii, 450p. :
Other physical details ills. ;
Dimensions 24cm.
500 ## - GENERAL NOTE
General note Includes index.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Contents: Diffusion of Innovations and FOMENT: A synergistic theoretical framework in public health communication -- Social marketing and its potential contribution to a modern synthesis of social change -- Push and pull factors in changing health behavior: A theoretical framework -- Social change interventions in public health communication -- Observational research in global health communication -- Social mobilization as a tool for outreach programs in the HIV/AIDS crisis -- Use of social networks in child survival, infectious diseases and HIV/AIDS -- Sex, soap, and social change: The sabido methodology -- Pre-crisis relationships -- Community assisted marketing strategies -- Reproductive health: A communication challenge in the 21st century -- The case of ''Friends of the pill'': Expanding the market for low-dose oral contraceptives in India -- The importance of client-provider interactions (CPI): Evidence from family planning programs -- Monitoring reproductive health social marketing programs in developing countries: Towards a more strategic approach -- Improving program effectiveness through theory, evaluation and results-oriented approaches: An STI/HIV/AIDS prevention program in the Philippines -- The role of communication in the integrated management of childhood illness: Progress, lessons learned, and challenges in Latin America -- Linking communication for campaign and routine immunization: In need of a bifocal view -- Communication campaigns for chronic and emergency health problems -- Communication-for-behavioral-impact (COMBI): A review of WHO's experiences with strategic social mobilization and communication in the prevention and control of communicable diseases -- State of the art in crisis communication: Past lessons and principles of practice -- Emergency/risk communication to promote public health and respond to biological threats -- Health communication challenges of an anthrax vaccination program -- Cancer communication research for health promotion at the national cancer institute: A case-study -- Content analysis of anthrax in the media -- Developing a theoretical model of rapport-building: Implications for medical education and the physician-patient relationship -- Understanding and challenging HIV stigma: Toolkit for action -- Epilogue.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Muhiuddin Haider.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY Reference 07/08/2015   RA423.2.G56 7820/247/15 07/08/2015 07/08/2015 Books

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