Media/impact : An introduction to mass media. / (Record no. 5618)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01706cam a2200313 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 17153161 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210414114454.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120207s2013 at ab b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2012932719 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781111835293 (pbk.) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | DLC |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | P90.B489 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 302.23 |
| Edition number | 23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Biagi, Shirley. |
| 245 10 - TITLE STATEMENT | |
| Title | Media/impact : An introduction to mass media. / |
| Statement of responsibility, etc. | Shirley Biagi. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 10th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston : |
| Name of publisher, distributor, etc. | Wadsworth Cengage Learning, |
| Date of publication, distribution, etc. | 2013. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxiv,430p. : |
| Other physical details | ills. ; |
| Dimensions | 28cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references and index. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Contents: The mass media industries: Mass media and everyday life -- Books: Rearranging the page -- Newspapers: Expanding delivery -- Magazines: Targeting the audience -- Recordings: Demanding choices -- Radio: Riding the wave -- Movies: Picturing the future -- Television: Changing channels -- Digital media: Widening the web -- Selling the message: advertising: Motivating customers -- Public relations: Promoting ideas -- Changing messages: News and information: Getting personal -- Society, culture and politics: Shaping the issues -- Law and regulation: Rewriting the rules -- Ethics: Placing responsibility -- Global media: Discovering new markets. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Mass media. |
| 856 42 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Publisher description |
| Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/enhancements/fy1212/2012932719-d.html">http://www.loc.gov/catdir/enhancements/fy1212/2012932719-d.html</a> |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Table of contents only |
| Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/enhancements/fy1212/2012932719-t.html">http://www.loc.gov/catdir/enhancements/fy1212/2012932719-t.html</a> |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 2 |
| e | epcn |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent location | Current location | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | Reference | 06/07/2015 | P90.B489 | 7986/413/15 | 06/07/2015 | 06/07/2015 | Books |