Marketing : real people, real choices. / (Record no. 10063)

000 -LEADER
fixed length control field 02034pam a2200301 a 4500
001 - CONTROL NUMBER
control field 1636598
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230919110107.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 960909s1997 njua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0131857002 ( 4e)
040 ## - CATALOGING SOURCE
Original cataloging agency WIUC - GH
Transcribing agency WIUC - GH
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.35 .S65
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 20
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Solomon, Michael R.
9 (RLIN) 623
245 10 - TITLE STATEMENT
Title Marketing : real people, real choices. /
Statement of responsibility, etc. Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart.
250 ## - EDITION STATEMENT
Edition statement 4th ed
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, N.J. :
Name of publisher, distributor, etc. Prentice Hall,
Date of publication, distribution, etc. c2006
300 ## - PHYSICAL DESCRIPTION
Extent 162 p. :
Dimensions 29 cm.
490 ## - SERIES STATEMENT
Series statement Brand you: Liz Harris-Tuck
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Contents: Welcome to brand you: Creating and delivering career value -- Planning your career: The advantage is undeniable -- Choosing the right work environment: How to find the right "fit" -- Career information and research: Finding great work -- Why employers buy: How to identify employers' needs -- Meeting employers' needs: How the selection process works -- Sharpening your focus: How to use target marketing in your search for work -- Creating the product -you:Identifying your benefits -- Managing the product - you: Launching and managing your career -- Providing services as brand you: Consider alternative ways to work -- Pricing the product: What are you worth? -- Connecting with the customer: How relationships can help you achieve your goals -- Advertising your brand: How to write dynamic resumes -- Personal selling: Communicating your value in an interview -- How to increase your options: Finding new channels for work -- Planning your marketing campaign: Get organized for success
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Vocational guidance.
9 (RLIN) 624
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Marshall, Greg W.
9 (RLIN) 625
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Stuart, Elnora W.
9 (RLIN) 625
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
          WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks 03/14/2023 HF5415.35.S65 K/3032/0130/23 09/19/2023 09/19/2023 Books

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