Campbell, Karlyn Kohrs
The rhetorical act : thinking, speaking and writing critically. / Karlyn Kohrs Campbell, Susan Schultz Huxman, Thomas R. Burkholder - 5th ed. - London : Cengage Learning, 2015. - xxii, 357 p. : ill. ;
Includes bibliographical references and index.
Contents: Rhetorical perspective -- Reading rhetorical acts -- Crafting your rhetorical act -- The resources of evidence -- The resources of argument -- The resources of organization -- The resources of language -- Challenges arising from the audience -- Challenges arising from the subject and purpose -- Opportunities and challenges arising form the rhetor -- Understanding evaluation -- Understanding visual rhetoric -- Understanding the medium of transmission -- Understanding occasion --
9781133313793 1133313795
95005414
Rhetorical criticicm
Media literacy
Public speaking
PN187.C18
808
The rhetorical act : thinking, speaking and writing critically. / Karlyn Kohrs Campbell, Susan Schultz Huxman, Thomas R. Burkholder - 5th ed. - London : Cengage Learning, 2015. - xxii, 357 p. : ill. ;
Includes bibliographical references and index.
Contents: Rhetorical perspective -- Reading rhetorical acts -- Crafting your rhetorical act -- The resources of evidence -- The resources of argument -- The resources of organization -- The resources of language -- Challenges arising from the audience -- Challenges arising from the subject and purpose -- Opportunities and challenges arising form the rhetor -- Understanding evaluation -- Understanding visual rhetoric -- Understanding the medium of transmission -- Understanding occasion --
9781133313793 1133313795
95005414
Rhetorical criticicm
Media literacy
Public speaking
PN187.C18
808