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Grant, Robert M.

Contemporary strategy analysis : text and cases / Robert M. Grant. - Eighth edition. - xviii, 822 pages : illustrations ; 25 cm.

Previously published: Hoboken, N.J. : Wiley, c2010. "Includes interactive e-Book. See inside front cover for details and access code"--Cover.

Includes bibliographical references and index.

Contents: PartI: Introduction: The concept of strategy -- Part II: The tools of strategy analysis: Goals, values, and performance -- Industry analysis: the fundamentals -- Further topics in industry and competitive analysis -- Analyzing resources and capabilities -- Organization structure and management systems: the fundamentals of strategy implementation -- Part III: Business strategy and the quest for competitive advantage: Sources and dimensions of competitive advantage -- Industry evolution and strategic change -- Technology-based industries and the management of innovation -- Competitive advantage in mature industries -- Part IV: Corporate strategy: Vertical integration and the scope of the firm -- Global strategy and the multinational corporation -- Diversification strategy -- Implementing corporate strategy: managing the multibusiness firm -- External growth strategies: mergers, acquisitions, and alliances -- Current trends in strategic management.

ISBN: 9781119941897

LCCN: 2014419283

Subjects--Topical Terms:
Strategic planning.

LC Class. No.: HD30.28.G77(8e)