Economics for business /
David Begg et al.
- 3th ed.
- New York: McGraw-Hill Education;, 2009.
- xxiv,442 p.: ill.: 27 cm.
Includes glossary and index
Contents: Section I: Introduction: Economics for business -- Section II: Understanding markets: Consumer in the marketplace -- Firms in the marketplace -- Market in action -- Section III: Competition and profitability: market structure and firm performance -- strategic rivalry -- Growth strategies -- Governing business -- Section IV: Domestic macroeconomics: Introduction to the macroeconomy -- Measuring macroeconomic variables and policy issues -- Expenditure and fiscal policy -- Money, banking and interest -- Supply side policies and economic growth -- Section V: Global economics: Exchange rates and the balance of payments -- Globalization.
9780077124731
HB 171.5.B35 (3e)
Includes glossary and index
Contents: Section I: Introduction: Economics for business -- Section II: Understanding markets: Consumer in the marketplace -- Firms in the marketplace -- Market in action -- Section III: Competition and profitability: market structure and firm performance -- strategic rivalry -- Growth strategies -- Governing business -- Section IV: Domestic macroeconomics: Introduction to the macroeconomy -- Measuring macroeconomic variables and policy issues -- Expenditure and fiscal policy -- Money, banking and interest -- Supply side policies and economic growth -- Section V: Global economics: Exchange rates and the balance of payments -- Globalization.
9780077124731
HB 171.5.B35 (3e)