Managerial economics and strategy. / James A. Brander, Jeffrey M. Perloff - 2nd ed.. (Global edition) - Harlow, England: Pearson, 2019. - 702 p.: ill. ;
Includes bibliographical references and index.
Contents: Introduction -- supply and demand -- Empirical methods for demand analysis -- Consumer choice -- Production costs -- Firm organization and market structure -- Competitive Firms and markets -- Monopoly -- Pricing with market power -- Oligopoly and monopolistic competition -- Game theory and business strategy -- Strategies over time -- Managerial decision Making under Uncertainty -- Asymmetric information -- Government and business -- Global business --
9781292159140 1292159146
2018058022
Managerial economics.
HD30.22.B81
338.5024/658