Thull, Jeff,
Exceptional selling: how the best connect and win in high stakes sales. / Jeff Thull. - Hoboken, New Jersey: John Wiley & Sons, 2006. - xxvii, 238 p. : ill. ; 24 cm.
Includes index.
Contents: 1. What we got here is a failure to communicate: The more you sweat, the less you sell -- Nobody buys a value proposition -- You've got to get your mind right -- 2. Taking it to the street: Earning the keys to the elevator -- Diagnosis trumps presentation every time -- Cutting through the smoke and mirrors -- It doesn't pay to surprise a corporation -- 3. Breaking away with exceptional credibility: Show me the money -- Connecting at the level of power and decision--
0470037288 (cloth) 9780470037287
2006007380
Selling.
HF5438.25.T52
658.85
Exceptional selling: how the best connect and win in high stakes sales. / Jeff Thull. - Hoboken, New Jersey: John Wiley & Sons, 2006. - xxvii, 238 p. : ill. ; 24 cm.
Includes index.
Contents: 1. What we got here is a failure to communicate: The more you sweat, the less you sell -- Nobody buys a value proposition -- You've got to get your mind right -- 2. Taking it to the street: Earning the keys to the elevator -- Diagnosis trumps presentation every time -- Cutting through the smoke and mirrors -- It doesn't pay to surprise a corporation -- 3. Breaking away with exceptional credibility: Show me the money -- Connecting at the level of power and decision--
0470037288 (cloth) 9780470037287
2006007380
Selling.
HF5438.25.T52
658.85