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Dignan, Mark B.

Program planning for health education and promotion. / Mark B. Dignan - 2nd ed. - Pennsylvania: Lea & Febiger, 1992. - xiii,176p.: ill.; 23cm.

Includes bibliographical references and index.

Contents: Program planning: Putting the parts together -- Basic definitions and assumptions -- Targets of program planning -- Theoretical foundations -- Process of program planning -- Community analysis: Understanding communities -- Format for community analysis -- Collecting data from the community -- Conducting the community analysis -- Community diagnosis -- Targeted assessment: Starting with a defined problem -- Extending community analysis -- Exploring program focus -- Establishing program goals -- Methods for collecting data on health behaviors and outcomes -- Assessing educational readiness -- Defining target group behaviors -- Models for behavioral assessment -- Program plan development: Components of program plans -- The planning process -- Creating the planning document -- Examples of program plans -- Implementation: Phases of implementation -- Evaluation: A working definition of evaluation -- Scope of evaluation -- Focus of program evaluation -- Sources of evaluation -- Evaluation criteria -- Measurement and evaluation -- Evaluation design -- Quantitative evaluation -- Qualitative evaluation -- Combined quantitative and qualitative methods -- Planning for evaluation -- Accountability and program evaluation.

ISBN: 0812115546

LCCN: 92011578

Subjects--Topical Terms:
Health education--Planning.
Health promotion--Planning
Health Education.
Health Planning.
Health Promotion.

LC Class. No.: RA440.5.D55

Dewey Class. No.: 613/.07

National Library of Medicine Call No.: WA 590 D575i