Nickels, William G.
Understanding business / William G. Nickels, James M. McHugh and Susan M. McHugh - 5th ed. - Boston: McGraw Hill, c1999. - xxxvi, 682 p + various pagings: ill (col.); 29cm.
Includes index.
Contents: Business trends: Cultivating a business in diverse, global environments -- Business ownership: Starting a small business -- Business management: Empowering employees to satisfy customers -- Management of human resources: Motivating employees to produce quality goods and services -- Marketing: Developing and implementing customer-oriented marketing plans -- Decision making: Managing information -- Managing financial resources.
025621980x 007561877x
Industrial management.
HD31.N51
Understanding business / William G. Nickels, James M. McHugh and Susan M. McHugh - 5th ed. - Boston: McGraw Hill, c1999. - xxxvi, 682 p + various pagings: ill (col.); 29cm.
Includes index.
Contents: Business trends: Cultivating a business in diverse, global environments -- Business ownership: Starting a small business -- Business management: Empowering employees to satisfy customers -- Management of human resources: Motivating employees to produce quality goods and services -- Marketing: Developing and implementing customer-oriented marketing plans -- Decision making: Managing information -- Managing financial resources.
025621980x 007561877x
Industrial management.
HD31.N51