Strickland, A.J.

Cases in strategic management / A.J. Stricland, Arthur A. Thompson and John Gamble. - 12th ed. - Boston: McGraw-Hill, c2001. - xxiv,615 p. ill. 25cm.

Contents: The Manager as chief strategy maker and chief strategy implementer -- Crafting strategy in single-business companies -- Crafting strategy in diversified companies -- Implementing and executing strategy -- Strategy, ethics, and social responsibility.

007231978x


Strategic planning.

HD30.28.S755

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