Wheelen, Thomas L.
Strategic Managemnet and Business Policy: Achieving sustainability. / Thomas L.Wheelen and J David Hunger. - 12th ed. - New Jersey: Pearson, 2010. - 979p.: ill. 25cm.
Includes index.
Contents: Introduction to strategic management and Business policy: Basic concepts of strategic management: Corporate governance: Social responsibility and Ethics in strategic management -- Scanning the Environment: Environmental scanning and Industry analysis: Internal scanning: Organizational analysis -- Strategy formulation: Strategy formulation:Situation analysis and Business strategy: Strategy formulation:Corporate strategy: Strategy formulation: Fuctional strategy and strategic choice -- Strategy Implementatin and Control: Strategy Implementation: Organizing for action: Strategy Implementation:Staffing and Directing: Evaluation and Control -- Introduction to case analysis: Sugesstion for case analysis -- Other Strategic issues: Strategic issues in managing technology and innovation -- Strategic issues in entrepreneurial ventures and small businesses -- Strategic issues in not-for-profit organizations -- Cases in strategic management.
139780137029150
Business
HD30.28.W43
Strategic Managemnet and Business Policy: Achieving sustainability. / Thomas L.Wheelen and J David Hunger. - 12th ed. - New Jersey: Pearson, 2010. - 979p.: ill. 25cm.
Includes index.
Contents: Introduction to strategic management and Business policy: Basic concepts of strategic management: Corporate governance: Social responsibility and Ethics in strategic management -- Scanning the Environment: Environmental scanning and Industry analysis: Internal scanning: Organizational analysis -- Strategy formulation: Strategy formulation:Situation analysis and Business strategy: Strategy formulation:Corporate strategy: Strategy formulation: Fuctional strategy and strategic choice -- Strategy Implementatin and Control: Strategy Implementation: Organizing for action: Strategy Implementation:Staffing and Directing: Evaluation and Control -- Introduction to case analysis: Sugesstion for case analysis -- Other Strategic issues: Strategic issues in managing technology and innovation -- Strategic issues in entrepreneurial ventures and small businesses -- Strategic issues in not-for-profit organizations -- Cases in strategic management.
139780137029150
Business
HD30.28.W43