Lucas, Stephen, 1946-

The art of public speaking. / Stephen E. Lucas. - 7th ed. - Boston, Mass. : McGraw Hill, c2001. - xxxiv, 474 p. : col. ill. ; 26 cm.

Includes bibliographical references and index.

Contents: Speaking in public -- Ethics and public speaking -- Listening -- Selecting a topic and purpose -- Analyzing the audience -- Gathering materials -- Supporting your ideas -- Organizing the body of the speech -- Beginning and ending the speech -- Outline the speech -- Using language -- Delivery -- Using visual aids -- Speaking to inform -- Speaking to persuade -- Methods of persuation -- Speaking on special occasions -- Speaking in small groups Appendixes.

0072315695 (student ed. : alk. paper) 0072383917 (instructor's ed. : alk. paper) 0071180036 (International ed. : alk. paper)

00034858


Public speaking.

PN4121.L72

808.5/1

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